March 27, 2023
Social marketing is EVERYTHING right now. Instagram is an amazing tool for our clients to find us. You know what that means, every photo we post is so important. Don’t get me wrong, your potential clients love to see an occasional selfie and candid moments, but having professional photos can really set you apart!
A gallery full of professionally taken and edited photos can be used for all sorts of social marketing: your website, your Instagram and Facebook, even brochures, business cards, and printouts. A personal branding photoshoot will make everyone pay more attention to you and your business, and will definitely attract your ideal clients!
As your photographer, I am ALWAYS looking for new inspiration. I want every shoot to be unique and to scream YOU. The more you search Pinterest, the more ideas Pinterest sends you, and the more creative the pins get! If you need some inspiration, here are my favorite headshot / personal branding boards. These will give you fun ideas, and hopefully will inspire you to make your shoot exactly how you want it!
Client referrals are a big deal to photographer! (As a business woman, thats probably true for you, too!) When you’re looking for a photographer for you business headshots near me, ask your friends and co-workers. A great photographer can execute your vision and give you a gallery you adore. They can also make you feel amazing in front of the camera! Not everyone is a model (in fact, most of us aren’t) so a photographer who knows how to get the average person to look and feel amazing is a MUST. A beautiful gallery is one thing, but FEELING beautiful is the most important part of a photoshoot.
If you can’t find a photographer through friends, go search other creatives on Instagram. Most people will tag their photographer. If you love a headshot, find their photographer and slip into their DMs.
The location of your business headshots will determine the vibe you’re going for! I offer an indoor studio in my home with backdrops customizable to the look of your photoshoot. This allows the photoshoot to be easy and comfortable. (And I love to offer you a snack!) We play music, and will take the time you need to create stunning images.
Another great option is on location at your studio or office space. This really screams YOU. This will showcase exactly what you do and offer an inside look to your potential clients.
When you book with Jessica Valentine, you and choose multiple outfits and change throughout the shoot. This will give the “new day, new outfit” look on your Instagram. Think about bringing your uniform – scrubs, apron, shears, etc. A simple t-shirt and jeans looks amazing in a photoshoot! And find something you just LOVE. And outfit that makes you feel like $10,000+.
When doing your makeup for your photoshoot, go ahead and go all out, but don’t worry about covering that zit that showed up 2 days ago. Your photographer can edit that out so easily!
On the day of your photoshoot, bring a playlist of songs that make you feel like dancing! The natural movement and the fun energy go a long way during a branding shoot.
When you’re in front of the camera, your photographer will show you how to pose and how to move. Don’t stand stiff in front of the camera! My biggest hack is to always be moving! My camera can keep up, and you’ll look a lot more authentic.
If you’re still searching for a branding photographer, I would LOVE LOVE LOVE to work with you! I can make you feel comfortable and confident. We’ll have so much fun, and I’ll deliver a gallery that is cohesive and personal. If you want to learn a little more about me, click here!